Artichoke Marketing

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“It takes a little heart.”

Yeah, my logo is an artichoke. Why is that? Artichokes are not very common. Unless they are made the right way, they can be difficult to prepare. They have a hard and rough exterior, they may not be in season, expensive, and even somewhat prickly. Which is what some people’s marketing and advertising can be like.

When an artichoke is prepared correctly, every frond of the thistle can be a delicious treat. This is what I try to do with marketing. The heart of the artichoke will be accessible but still covered by vegetation. Every leaf removed from the artichoke takes a little bit of heart.

My approach to marketing, like an artichoke, is multi-layered, hearty, and designed to be a highlight of whatever ads I’m helping to serve. Impressions and clicks are pleasant and take a little heart. So whether I’m helping B2B or B2C my goal is to make positive impressions and help the consumer by showing them exactly how your product or service is exactly what they’re looking for.

My name is Nick Whitaker. I am a digital marketer. I’ve served both corporations with specialized industries such as medical dentistry, real estate, and technology companies; as well as local family companies.

I specialize in SEO, and PPC advertising. I have published writing work and have been doing copywriting for many years. I can create HTML style promotional emails and have a good mind for cadence.